Quebec’s CMJ Productions is in Cannes for MIPCOM to discuss new business models with its partners, as it moves into its second year as part of Attraction stable. According to CMJ’s Judith Beauchemin, this has changed the company’s focus: “We’re doing more docu-reality, finding amazing characters – that’s what the US broadcasters are looking for,” she said. “This is a bit different from what CMJ did before, we’re adjusting ourselves to the market.”

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